The subject line is the first line of contact. It will determine whether your email will land in spam, inbox, or the promotional tab. It is like the front of your store. If it is nice, people will open it.
Let’s Make it simple:
Increase the open rates of your email campaigns.
More email opens, which results in a higher click-through rate.
A higher click-through rate gets more subscribers to your web pages.
More subscribers on your pages increase the revenue from campaigns.
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